Isabel Novais Machado

Isabel Novais Machado is a skilled professional with a background in Design and a deep passion for innovation and human experiences. With a degree in Design, Isabel excels in ideation, observation, communication, and connecting people. She values putting herself in someone else's shoes and has a knack for visualizing the future, particularly in digital experiences. Isabel thrives in team environments and has a track record of facilitating teams to achieve outstanding results. Her work experience includes roles such as User Centricity Lead at Cofidis Portugal, UX & Design Thinking Coach at Cofidis Portugal, Digital Product Designer at Nuxeo, and various design positions at recognized organizations like BNP Paribas and NOS SGPS. With a strong educational background that includes studies in Communication and Media Studies and Product, Graphic & Multimedia Design, Isabel brings a wealth of knowledge and expertise to any project she undertakes.