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Isabel Casado
Directora de Marketing Digital, Comunicación y Contenidos en Sumauto (Vocento) - #SoyPromociona
Isabel Casado is a seasoned professional with over 15 years of experience in online marketing, communication, and content creation on digital platforms. She specializes in business strategy, digital transformation, and marketing, communication, and editorial content.
She excels in managing projects with multidisciplinary teams, including programming, design, usability, content creation, analytics, sales, and customer service. Isabel is an expert in forming and managing partnerships to boost commercial traffic and lead generation.
Apart from her professional career, Isabel holds a Doctorate in Journalism and serves as a lecturer at various universities and business schools. She is also a proficient blogger and fluent in multiple languages including English, French, German, Italian, and Portuguese.
Isabel's educational background includes a diverse range of degrees such as MBA specialized in non-profit organizations, Master in Mobile Marketing, Executive Program for Women in Senior Management, Master in Online Marketing and Digital Advertising, among others.
Throughout her career, Isabel has held key positions in reputable organizations like Sumauto (Vocento), AUTOCASION (Vocento), G+J Spain, and Motorpress-Ibérica. Her roles have spanned from Director of Marketing, Communication, and Content to Web Product Manager and Corporate Communication Director.