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Iris Zhang
大客户营销顾问
Iris Zhang is a Marketing Consultant at Alimama (阿里妈妈), which is the digital marketing arm of Alibaba Group. Here are some key details about her professional background:
Experience
Iris Zhang has over 8 years of experience in digital marketing.1 Her areas of expertise include:
- Branding and performance marketing programs
- Advertising project management
- Digital marketing strategies
Role at Alimama
At Alimama, Iris Zhang serves as a Marketing Consultant.2 Alimama is one of the largest digital marketing platforms in China, being part of the Alibaba Group ecosystem.
Skills and Competencies
Some of Iris Zhang's key competencies include:
- Digital marketing strategy development
- Advertising project management
- Experience in both branding and performance marketing campaigns
Previous Experience
Prior to her current role, Iris Zhang worked as a Digital Marketing Consultant at Alibaba Group Holding from April 2021 to May 2022, based in Hangzhou, Zhejiang, China.3
While the available information doesn't provide extensive details about Iris Zhang's full career history or educational background, her experience in digital marketing within the Alibaba ecosystem suggests she has significant expertise in the Chinese e-commerce and digital advertising landscape.
