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Irina Smirnova
CMO - B2B Marketing Mentor - Idea Initiator
Irina Smirnova is a seasoned marketing professional with over 10 years of experience in the IT industry, specializing in product and outsourcing companies catering to markets in the US, EU, and Middle East.
Her expertise lies in building marketing teams and establishing efficient processes from the ground up, selecting the right data and marketing tools to drive lead generation, enhance user engagement, and achieve business objectives.
Irina holds a Master's degree in Foreign Economic Affairs from the National Aviation University, underlining her academic background in the field.
Throughout her career, she has taken on various key roles such as Chief Marketing Officer at Employa, Marketing Director at Proxet, and Marketing Consultant at NDA focusing on FinTech, Logistics, and SaaS startups.
She has also served as the Head Of Marketing at Codemotion Ninjas, Head Of Digital Marketing at Miratech, Marketing Manager, Marketing Assistant, and Marketing Specialist at Miratech, showcasing her diverse experience within the industry.
Her early professional journey includes a Finance Accounting Internship at KPMG Ukraine, a Marketing Specialist role at Metro Cash and Carry, and a Marketing Internship at Procter & Gamble, illustrating her well-rounded background in marketing and finance.
Irina Smirnova's commitment to marketing excellence, strategic vision, and proven track record make her a valuable asset in any marketing environment.