Irina Borissova 🇺🇸

Irina Borissova is a dedicated and results-driven Search Marketing Executive with over a decade of experience in digital marketing.

Specializes in devising and implementing innovative, data-driven marketing strategies to enhance brand awareness and deliver measurable outcomes.

Highly proficient in SEM and SEO, managing Google Ads and Microsoft Ads campaigns while crafting cutting-edge SEO strategies.

Excel at analyzing complex datasets, decoding user behaviors, and optimizing marketing strategies for maximum impact.

Adept at leveraging digital platforms to build compelling online presences that engage and convert audiences.

Experienced in creating and implementing comprehensive search marketing plans that align with overall business goals.

Excellence in leadership, promoting collaboration, and exceeding client expectations through clear communication.

Brings a wealth of experience from various sectors, including technology giants like Google and retail leaders like Macy's.

Actively seeks new learning opportunities and is enthusiastic about emerging technologies in enhancing search marketing tactics.

Connect with Irina Borissova for insights and opportunities in innovative search marketing strategies.

Education background includes a Bachelor of Arts in Marketing from Stanford University and diverse studies in marketing, theater, and literature.

Extensive experience from roles like Co-founder and EVP at D&I Media, Director positions at GALLO, Chewy, and other notable companies.