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Inderjit Kauľ
Product head - Adtech & Monetization
Inderjit Kauľ is the Director of Product AdTech at MX Player, one of the world's largest entertainment platforms and the largest in India.1 With over 15 years of experience in the digital media monetization and adtech industry, Kauľ brings significant expertise to his role at MX Player.2
Professional Background
Prior to joining MX Player, Inderjit Kauľ held leadership positions at other prominent companies in the digital media space:
- Associate Director, Adtech, and Platform Products at ZEE5
- Roles at POKKT and Vserv3
Education
Kauľ received his education from Northwestern University2, which likely contributed to his expertise in the field of digital media and advertising technology.
Current Role
As the Director of Product AdTech at MX Player, Inderjit Kauľ is likely responsible for:
- Developing and implementing advertising technology strategies
- Overseeing product development related to ad tech solutions
- Maximizing monetization opportunities for MX Player's various platforms
MX Player offers streaming video, short video, audio, and casual gaming services, backed by the Times of India Group and Tencent.1 In this context, Kauľ's role is crucial in leveraging advertising technology to support the company's revenue streams across its diverse content offerings.
