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Imani Perrin
Brand Partnerships at Universal Music Group
Imani Perrin is currently the New Business Brand Coordinator at Universal Music Group (UMG). In this role, she is involved in coordinating new business initiatives and brand strategies within the organization. Prior to this position, she served as a Team Coordinator/Administrative Assistant for the Senior Vice President of Strategy Marketing & Partnerships at UMG from November 2016 to December 2021, accumulating over five years of experience in various capacities within the company.12
Imani has a background in English Language and Literature, having studied at Borough of Manhattan Community College. This educational foundation supports her skills in communication and brand management, which are essential in her current role.
Her professional journey reflects a commitment to developing brand strategies and enhancing marketing efforts within the music industry, contributing to UMG's innovative approaches to business development.3