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Ilya Petrov
Digital Project Director, Ecosystem at Nike
Ilya Petrov is a digital native with a remarkable 17-year career in digital strategy and omni-channel consumer experiences.
He boasts extensive expertise in digital marketing, e-commerce, and membership, underpinned by a robust integrated background in advertising and brand planning.
Having worked with major clients such as Nike, P&G, Visa, Wrigley, Mars, Bacardi, and more, Petrov has demonstrated his capability on significant platforms.
Originally from Moscow, Russia, he is open to relocating to the EU, US, or Canada for new opportunities.
Petrov pursued his education in Natural Sciences at Lomonosov Moscow State University (MSU), laying a solid foundation for his professional journey.
Throughout his career, Petrov held key positions at renowned organizations such as Nike, where he served as Product Lead for International Expansion and previously held roles as Digital Project Director, Digital Direct Director, and Digital Brand Director.
His career also includes leadership roles at influential agencies like Proximity Worldwide, Leto, Ark Scholz&Friends Group, Red Keds, BBDO, and 13 floor, encompassing titles like digital strategic planning director, digital strategy director, digital strategy & creative director, creative director, and copywriter.
Petrov's diverse experiences have honed his skills and knowledge, making him a valuable asset in the digital and creative landscapes.