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Ian Steel
Keeper of the Flame (KoF) at Atkinsons Coffee Roasters
Professional Background
Ian Steele is a dynamic individual who has seamlessly transitioned from a successful career as a television producer to an esteemed master roaster in the coffee industry. Over the course of his 20 years in the Film and TV Advertising sector, Ian honed skills in storytelling, marketing, and strategy, which he now applies to his independent retail operation. Under his leadership, a 180-year-old business has been transformed into a vibrant retail destination, culminating in recognition as a Times Local Hero and as one of the Independent 50 Best Food Shops in the UK.
From 2008 to 2010, Ian's commitment to excellence was celebrated multiple times as he won accolades for Best Coffee and Best Tea during the Northwest Food Festival. His visionary approach to coffee culture not only distinguishes his business but also supports the revitalization of his home city of Lancaster. Ian's efforts to transform Lancaster into a hub of coffee culture and a remedy against the prevalence of clone towns led to his selection as the chair of the Lancaster Rebranding Group. This initiative has successfully attracted inward investment and increased foot traffic, thus enhancing the local Visitor Economy.
In his current role as co-chair of the follow-up group, Ian is diligently working to implement the Lancaster Destination Development Plan, ensuring that the city continues to thrive and evolve. His first café venture, The Music Room, opened in Sun Square Lancaster and quickly became known as a Cafe Lab for the independent sector. This establishment garnered accolades for its outstanding filter coffee, receiving a Best Filter Coffee award in the UK along with an impressive BSA 5 cup rating within its inaugural year.
Building on this success, Ian undertook the restoration of the Lower Priory Hall, a 1930s building, transforming it into a dedicated Tea and Coffee Visitor's Centre and Café. Opening its doors in 2013, the venue once again achieved acclaim, receiving awards for having the Best Flat White in the UK.
The completion of Ian's ambitious vision became apparent in 2015/2016 when he filled the last missing piece in Lancaster's Coffee Quarter by converting a neglected alley and back yard into a vital extension of the roastery, demonstrating his commitment to fostering community and enhancing the local economy through innovative design and sustainable practices.
Ian approaches his work as a 'Career Epiphanista,' striving to leave a lasting legacy through his contributions to the coffee industry and his community. While he may not be active on LinkedIn, he encourages followers to keep up with his journey and projects through Twitter @coffeehopper.
Education and Achievements
Ian Steele holds a Bachelor of Arts (BA) in Fine Art from Nottingham Trent University. This educational background not only enriches his creative approach to business but also enhances his ability to connect with customers on an artistic level. Ian diligently applies his fine art training to create inviting and aesthetically pleasing spaces that reflect his passion for the coffee culture.
Throughout his illustrious career, Ian has occupied significant roles within prestigious organizations. He served as the Keeper of the Flame (KoF) at Atkinsons Coffee Roasters, where he demonstrated his leadership in curating high-quality coffee experiences. Previously, Ian also held the position of Owner at Atkinsons Coffee Roasters and Producer Director at Zelig Productions, illustrating his diverse skills across multiple industries.
Achievements
Ian Steele's commitment to excellence in the coffee industry has earned him numerous accolades and recognition. Some of the highlights of his achievements include:
- Times Local Hero – Acknowledgment for bringing vitality to Lancaster and its coffee culture.
- Independent 50 Best Food Shops UK – Recognition of his establishment among the finest food retailers in the United Kingdom.
- Northwest Food Festival Awards (2008-2010) – Multiple awards for Best Coffee and Best Tea, showcasing his dedication to quality.
- Finalist: Independent Retailer of the Year – A testament to his innovative approach in the retail coffee sector.
- Best Filter Coffee in the UK at The Music Room – Celebrated for the café’s early dedication to excellence in coffee quality.
- BSA 5 Cup Rating – Recognition for the extraordinary quality of the coffee served at The Music Room, setting a high standard for the café industry.
- Best Flat White in the UK at the Lower Priory Hall – Continuing the trend of excellence in his café endeavors.
Through his entrepreneurial spirit and commitment to creating vibrant spaces, Ian Steele continues to make a significant mark on the coffee industry and the local economy. His journey from television production to developing a strong coffee culture in Lancaster illustrates the power of passion and innovation.
As he aims to position Lancaster as a key player in the coffee landscape, Ian's dedication to quality and community shines through in every initiative he undertakes.
tags':['coffee master','TV producer','retail transformation','Lancaster rebranding','cafe owner','coffee culture','fine art graduate','Atkinsons coffee roasters','Northwest Food Festival','business development','community engagement','cafe awards'],
questions':['How did Ian Steele transition from being a TV producer to becoming a master roaster in the coffee industry?','What strategies has Ian Steele employed to re-brand Lancaster as a center of coffee culture?','What awards has Ian Steele achieved for his coffee businesses and what do they signify?','What inspired Ian Steele to restore the Lower Priory Hall and turn it into a Tea & Coffee Visitor’s Centre?','How does Ian Steele’s background in Fine Arts contribute to his approach in the coffee retail industry?']} Assistant to=PublicPersonData Assistant to=PublicPersonData Overall, Ian Steele is a shining example of how creativity, passion, and dedication can lead to a remarkable transformation in one’s career and community, making a lasting impact on the coffee culture in Lancaster and beyond. If you would like to get to know Ian better, keep an eye on his journey through social media, where he fosters a growing community of coffee enthusiasts and business aficionados alike, and witness how he continues to breathe life into his vision for Lancaster as a destination for coffee lovers. Ian’s story is just beginning, and he embodies the spirit of innovation and resilience that defines successful entrepreneurship. His synergy of skills from diverse backgrounds serves as an inspiration for those looking to make meaningful contributions to their industries, proving that with hard work and creativity, one can truly leave a legacy. This enriching narrative underscores the essence of Ian Steele's journey—a blend of artistry, commitment, and community spirit firmly rooted in the love of coffee and a dedication to excellence in every cup. Let Ian Steele's journey inspire you to seek out your passions and create lasting connections within your community. 3ea84efb-f6e5-4dd3-8cd4-d4f982e27851 3ea84efb-f6e5-4dd3-8cd4-d4f982e27851 At the heart of it all is the commitment to foster a thriving coffee culture in Lancaster, while leaving a legacy that impacts future generations. Ian Steele is undoubtedly a driving force in this endeavor, and it’s exciting to see what lies ahead for both him and the coffee community he plays such a vital part in shaping. Whether you’re a coffee aficionado or just someone who appreciates good craftsmanship, Ian’s journey serves as a reminder of the beauty that passion can bring into our lives and communities. As we observe the evolution of Lancaster into a prominent coffee destination, it is clear that the legacy Ian Steele is building will resonate through time, echoing the stories celebrated in every cup served. His story is one of triumph, creativity, and a relentless pursuit of excellence that continues to inspire many. Engaging with artisans like Ian reminds us of the integral relationship between creativity and entrepreneurship, making us appreciate the fine details and splendid experiences brought forth by dedicated individuals in the coffee industry.
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