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Ian Colley
Chief Marketing Officer & EVP at The Trade Desk
Ian Colley is the Chief Marketing Officer and Executive Vice President at The Trade Desk, a prominent digital advertising technology company.1 In his role, he leads all aspects of global communications, editorial content, content marketing, and social media for The Trade Desk worldwide.1
Career History
Ian Colley has an extensive background in communications and marketing:
- He joined The Trade Desk in March 2019 as Vice President, Head of Communications.2
- He was promoted to Senior Vice President, Head of Communications & Editor-in-Chief in March 2021.2
- In February 2022, he assumed his current role as Chief Marketing Officer & EVP.2
Prior to joining The Trade Desk, Ian had a long and distinguished career at IBM:
- He spent over 20 years at IBM, holding various leadership positions in communications.1
- His roles at IBM included Vice President of Financial & Corporate Communications, Vice President of Corporate Communications, and Vice President of Communications for IBM Global Markets and Global Services.2
- He also served as Director of Communications for IBM Europe, Middle-East & Africa, based in Paris.2
Education
Ian Colley has a strong educational background:
- He holds a Master of Liberal Arts in Business Management from Harvard University's Extension School, which he completed from 2016 to 2019.2
- He earned a BSc (Econ) in International Relations from The London School of Economics and Political Science (LSE) from 1986 to 1989.2
- Additionally, he obtained a Postgraduate Certificate in Research Practice with Merit from Birmingham City University in 2020-2021.2
Early Career
Before his time at IBM, Ian worked in communications agencies in New York City:
- He was a Director of Media Relations at Weiser Walek Group from 1991 to 1995.2
- He started his career as an Associate at Edward Novotny & Associates from 1989 to 1991.2
Throughout his career, Ian Colley has demonstrated expertise in global communications, marketing strategy, and leadership in the technology and advertising sectors.
Highlights
Jun 15 · marketingtodaypodcast.com
316: The Power of the Open Internet with The Trade Desk's Ian Colley