Herb Firsching is an accomplished leader with over 16 years of experience in the utilities industry, including a significant stint as the Customer Operations Director at Gainesville Regional Utilities. He has extensive hands-on knowledge in utility management and is highly proficient in SAP solutions. As an avid advocate for customer satisfaction, innovation, utilities, and SAP, Herb has earned a reputation for successfully managing all areas of Meter-to-Cash. He is currently serving and supporting clients along the east coast as a Business Development Executive at Utegration LLC. Herb holds a Bachelor's degree in Economics from the University of Florida.