Henrietta Fromholtz

Henrietta Fromholtz is a multifaceted professional with a diverse background in media, entrepreneurship, and influencer marketing. She currently serves as the Concept Lead (interim) at Aller Media Sweden.15

Professional Experience

Henrietta has an extensive career that spans various roles and industries:

Entrepreneurship:: She is the co-founder of Off Script, an e-commerce company that made history by becoming the first platform in the world to unlock Instagram Shop for the creator community.13

Influencer and Content Creation:: Henrietta runs her own influencer business and is active in content creation, PR, and social media marketing.2

Media Industry:: Her current role at Aller Media Sweden demonstrates her expertise in the media sector.15

Education and Background

Henrietta attended Berghs School of Communication, which played a significant role in her personal and professional development.14 She has been open about her personal struggles, mentioning that in 2013 she battled with anorexia before finding a new direction through her education at Berghs.4

Entrepreneurial Ventures

Apart from her role at Aller Media, Henrietta operates her own company, Henrietta Fromholtz AB, which focuses on influencer marketing, content creation, and freelance work in PR and social media.2

Personal Brand

Henrietta is known for her vibrant personality and has been described as a "colorful storm wearing large earrings" and a "multipotentialite," highlighting her diverse talents and interests.6

Her journey from personal struggles to professional success and her involvement in innovative projects like Off Script showcase her resilience and entrepreneurial spirit in the ever-evolving digital media landscape.