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Helen Baxter
Global Head of Learning & Development
Professional Background
Helen Baxter is a highly experienced talent expert and people manager with a proven track record in leadership development, talent management, and employer branding initiatives. Currently serving as the Group Head of Talent at IQ-EQ, Helen has been instrumental in designing and facilitating myriad talent and succession planning initiatives that seamlessly align with organizational goals while adding significant value.
Throughout her career, Helen has demonstrated an unwavering passion for connecting organizations with top-tier talent. Her extensive experience in various roles within talent management has equipped her with critical skills in developing workforce strategies that empower organizations to thrive. Helen's strong footprint in the talent landscape is marked by her ability to create impactful employer branding initiatives that resonate with both potential candidates and current employees, ultimately fostering a vibrant workplace culture.
Helen has previously excelled in several roles at IQ-EQ, where she has held positions ranging from Group Head of Talent to Global Head of Talent. In these capacities, she has famously contributed to elevating talent strategies aligned with the company’s vision. Her leadership in talent management has paved the way for innovative approaches to nurturing potential leaders within the organization, ensuring that talent is not only recruited effectively but also developed and retained.
Education and Achievements
Helen Baxter's academic journey laid a solid foundation for her impressive career in talent management. She studied for her Bachelor of Science in Economics, focusing on both Economics and History, at the prestigious London School of Economics and Political Science (LSE), where she honed her analytical and strategic thinking skills. The knowledge gained from her studies at such a renowned institution complements her practical experience in the corporate world, allowing her to apply theoretical frameworks to real-world challenges in talent management and organizational development.
Helen’s academic background has significantly influenced her approach to talent management, instilling a data-driven mindset that has allowed her to identify trends and make informed decisions in developing leadership pipelines. Her comprehensive education and professional experience have led her to become a respected authority in the field of talent identification, management, and development.
Career Progression and Notable Contributions
Starting her career as a Graduate Trainee at Christian Salvesen, Helen has made significant strides across various sectors and organizations, developing a rich tapestry of experience in talent-related functions. She went on to hold the position of Shift Manager at Unilever, where she began to forge her leadership and managerial skills. Her various roles at Mars, including Head of L&D and Senior Talent Manager, allowed her to develop robust training and development programs that contributed to both individual and organizational success.
While at Mars, Helen was integral to cultivating an environment conducive to learning and growth, effectively aligning employee development initiatives with corporate goals. Her exceptional skills in leadership development and employee engagement propelled her to the position of Head of Talent for Petcare and Food at Mars, where her innovative strategies significantly impacted workforce effectiveness.
Helen's specialized knowledge and experience continued to flourish during her tenure at Ooredoo Qatar as a Senior Talent Manager, where she guided talent acquisition and management strategies, ensuring the organization secured skilled individuals vital for driving business success.
Building on this foundation, Helen transitioned to her roles at IQ-EQ, where she would become a leading force in transforming the organization's approach to talent development. As the Group Head of Talent, her drive for excellence and passion for people-centric management have resulted in a thriving corporate culture at IQ-EQ, where strategic talent management is at the forefront of operational success.
Achievements
Helen Baxter's impressive career trajectory is underscored by numerous achievements that exemplify her dedication to enhancing talent processes and leadership strategies. Key accomplishments include:
- Leading the development and execution of successful employer branding initiatives that enhance organizational reputation and attract talented individuals.
- Designing and implementing leadership development programs that bolster emerging talents within organizations, ensuring a strong pipeline of future leaders.
- Facilitating talent management strategies that align with corporate objectives, leading to significant improvements in employee retention and engagement.
- Serving as a thought leader in talent management, contributing to discussions, conferences, and publications that shape industry best practices.
- Cultivating a culture of continuous learning and development within organizations through innovative training programs and effective talent identification processes.
Helen Baxter is a forward-thinking talent expert, driven by a commitment to shaping the future of organizations through strategic talent management and leadership development. Her ability to connect individuals with opportunities, coupled with her deep understanding of organizational dynamics, makes her a valuable asset in the realm of human resources and talent management. With an enduring passion for people and their potential, Helen continues to make vital contributions that not only add value to organizations but also positively impact the lives of employees within them.
In summary, Helen Baxter’s extensive background in talent management, coupled with her educational credentials from an esteemed institution, positions her as a leader in the field. Through her work at IQ-EQ and previous experiences, she consistently delivers innovative solutions that drive organizational success. Helen's journey serves as an inspiration to those in the talent management space and reflects her steadfast dedication to fostering talent and creating impactful leadership development initiatives.
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Clay is a relationship management platform that serves as a personal CRM, helping you organize and deepen both personal and professional relationships. It functions as a beautiful rolodex and CRM available on iPhone, Mac, Windows, and web, built automatically to help manage your network efficiently. Unlike traditional address books, Clay centralizes all your contacts in one place while enriching them with additional context and features to help you stay thoughtful and connected.
Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
- Comprehensive Contact Management: Automatically collects contact data and enriches profiles to keep them up-to-date
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- Timeline: Shows your relationship history with each contact
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- Reminders and Notes: Helps you remember important details about contacts
- Home Feed: Displays updates about your network including job changes, news mentions, and birthdays
- Groups: Organizes contacts into meaningful categories
- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
Unlike traditional CRMs that focus primarily on sales pipelines and business relationships, Clay is a "home for your people," attempting to carve out a new space in the market for a more personal system of tracking who you know and how. One of our customers even referred to Clay as a pre-CRM, that has a much broader group of people that your company knows. Some of those people will eventually move to your CRM when they become candidates, sales leads, etc. Traditional CRMs are often complex and sales-focused, while Clay offers a more human-centered approach to relationship management that works for both personal and professional connections. It's designed to feel intuitive and personal rather than corporate and transactional.
Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay makes it much easier to stay in touch with the people you care about. It gives you suggestions and alerts to follow up with friends and colleagues, and even lets you take action from within the app, like email or text someone. Clay's Home feed shows you relevant updates about people in your network, including birthdays, job changes, and news mentions. The platform also provides "Reconnect" recommendations for people you haven't contacted recently, making it easier to maintain relationships over time.
Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay is uniquely designed to bridge both professional and personal relationship management. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay helps you organize your contacts, communications, and commitments in one centralized place. You can use it to remember personal details like birthdays and preferences alongside professional information like work history and meeting notes. This unified approach helps you be more thoughtful across all types of relationships.
Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.