Heather Hughes

Senior Communications Manager at Roadie

Heather Hughes is an experienced communications professional currently serving as the Senior Communications Manager at Roadie, a position she has held since October 2019.1 With over 12 years of experience in the field, Heather has established herself as a skilled storyteller and communications expert.1

Professional Background

Heather's career in communications spans various industries and roles:

Senior Communications Manager at Roadie (October 2019 - Present): In this role, Heather has been instrumental in building and growing the company's communications program. She has guided Roadie through its startup phase, a global pandemic, and its acquisition by UPS.1
Creator & Co-Editor of The Indispensable A (April 2018 - June 2024): A side project she managed alongside her primary career.1
Account Supervisor at Fire Bee (December 2016 - October 2019)1
Atlanta Office Lead Media Specialist at Weber Shandwick (March 2015 - December 2016)1
Communications Manager at The Center for International Media Ethics (October 2013 - March 2015)1

Education

Heather's educational background includes:

Master of Philosophy in International Peace Studies from Trinity College, Dublin (2012 - 2013)1
Bachelor of Science in Communications, with a concentration in Public Relations, from Kennesaw State University (2006 - 2011)1

Philosophy and Approach

Heather believes that good communications starts with empathy for the reader, customer, user, and audience. She sees her role as finding the compelling narrative at the center of every PR campaign.1 Her diverse experience across industries such as tech, logistics, travel & hospitality, government, NGO, F&B, and consumer packaging has shaped her versatile approach to communications.1

At Roadie, Heather has been a key figure in the company's growth, helping navigate through significant milestones including the company's acquisition by UPS and subsequent scaling within the UPS network.1

Experience

Senior Communications Manager at Roadie (October 2019 - Present)

Creator & Co-Editor at The Indispensable A (April 2018 - Present); Account Supervisor at Fire Bee (December 2016 - October 2019); Atlanta Office Lead Media Specialist at Weber Shandwick (March 2015 - December 2016); Communications Manager at The Center for International Media Ethics (October 2013 - March 2015); Public Relations Representative at Bo Bristle Fine Brewing Company (November 2013 - April 2014); Community Outreach Intern at Ahimsa House (August 2011 - February 2012)

Education

Bachelor of Science (BS) in Communications, concentration in Public Relations from Kennesaw State University (2006 - 2011); Master of Philosophy (M.Phil.) in International Peace Studies from Trinity College, Dublin (2012 - 2013)