(Artificial Intelligence generated)

Artur Bortsov is a seasoned expert with over 20 years of experience in strategic marketing and marketing communications. He has created and developed effective marketing and PR strategies in both international B2B and B2C companies, worked on brand strategies, competitive analysis, company positioning, marketing campaigns, developing client relations, event marketing, leadership, people management, cross-functional collaboration with international & local teams. He has extensive experience in developing and implementing communication strategy in diverse fields including financial services, manufacturing industry, trade, construction, media, transport, and chemical sector.

With a Master’s Degree from Saint Petersburg State University of Aerospace and Instrumentation, Artur has further studied business strategy for sustainable development at Moscow School of Management SKOLKOVO and advanced industrial marketing strategy at INSEAD. He was the Corporate Communications Director at Eurasian Development Bank and the Head of Corporate and Marketing Communications, Public Relations at SIBUR. He was also the Director of Brand Management and Marketing Communications at EVRAZ and the Director of Corporate Communications at GazKomplektServis.

Artur has also worked as a lecturer for the MBA Marketing program at MIRBIS and as the Managing Director at Event Minds (Communications agency). He co-founded aKak.ru and was also the Head of Communications department for KIT Finance Investment Bank, an Account Manager, Project Manager at SPN Ogilvy Public Relations, Communications Manager at AMP SPb, and the Head Of Public Relations PR Inc.

Artur's experience covers a wide range of fields, and he has gained significant knowledge and expertise, particularly in corporate communications, brand management, marketing communications, and event management across various industries.