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Hayoung Park
Building a culture machine
Hayoung Park is the Founder and CEO of HYP, a social auction platform based in New York that specializes in exclusive releases. HYP allows users to bid using social capital, fiat currency, and cryptocurrency, providing a unique approach to luxury retail. The platform aims to address consumer frustrations with traditional aftermarket purchasing methods, such as the risks of replicas and the unpredictability of raffles.13
Hayoung Park has a background in business education from Babson College, which has likely contributed to their entrepreneurial endeavors in the retail luxury goods sector. HYP was established in 2020 and currently operates with a small team of 2-10 employees.12
Highlights
Feb 5 · f2f.substack.com
Startup Spotlight #82: HYP - by Frederick Daso