Harmen Westra

Harmen Westra is a Dutch transplant currently focused on measuring TV advertising in real-time at iSpot.tv. He holds a Master of Business Administration in Business from Erasmus University Rotterdam. With a rich professional background, Harmen has held key roles such as Head of Sales at Ad-Lib.io, VP of Client Success at MediaMath, VP of Sales at iSpot.tv, Vice President of Business Development (Call Analytics) at Marchex, Senior Sales Director of Call Advertising Analytics at Marchex, VP of Advertising Solutions at InsightExpress, Senior Sales Director East Coast of Media Measurement at InsightExpress, Director of AdInsights at InsightExpress, Director of Sales at Nielsen//NetRatings, Sales Director at NetRatings, and Sales Director at Nielsen Online.