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Haoran (Sophie) Wang
Senior Technical Product Marketing Manager at ActionIQ
Haoran (Sophie) Wang is a Senior Technical Product Marketing Manager at ActionIQ, a position she has held since November 2022. Based in New York, she specializes in strategic and data-driven product marketing, with a strong background in research and analytics.
Professional Experience
Before joining ActionIQ, Wang had a diverse career in marketing and communications, including notable roles such as:
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Marketing and Communication Intern at Samsung Electronics: She directed multimedia promotions for the Samsung S4, creating media products and engaging in offline product evangelism across mainland China.
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Reporter & Digital Editor at Portrait Magazine: Wang interviewed various celebrities and managed social media platforms, contributing to both online and print publications.
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Communication & Action Intern at Greenpeace: She developed action plans addressing environmental issues and created infographics for digital platforms.
Wang has also been involved in significant marketing campaigns, including the launch of Xbox One in major Chinese cities and supporting the marketing strategy for Surface Pro 3.1
Education
Wang holds a Master of Science in Integrated Marketing Communication from Northwestern University, where she specialized in Marketing Analytics and Brand Strategy. She also earned a dual degree in Journalism and International Politics from Renmin University of China, achieving high academic honors.1
Skills and Certifications
She is recognized for her expertise in product marketing, analytics, and strategic communication. Wang holds several certifications, including Google Analytics and SAS Certified Base Programmer, which complement her technical marketing skills.1
Overall, Haoran (Sophie) Wang combines her extensive experience in marketing with a strong analytical background, making her a valuable asset in her current role at ActionIQ.
