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Hamish Smyth
Co-Founder at Standards / Order / Standards Manual
Hamish Smyth is a prominent figure in the design industry, known for his entrepreneurial ventures and design expertise. Here's a comprehensive overview of his background and achievements:
Education and Early Career
Hamish Smyth studied design at the Royal Melbourne Institute of Technology (RMIT University) in Australia, where he earned a Bachelor of Communications Design with Honors and distinction.1 After his studies, he moved to New York City, where he began his professional career.
Pentagram Experience
Prior to co-founding his own ventures, Smyth worked at the prestigious design firm Pentagram in New York. He spent 6 years there as an associate partner under Michael Bierut.1 During his time at Pentagram, Smyth worked on significant projects, including:
- The global Mastercard rebrand
- NYC DOT WalkNYC pedestrian wayfinding system1
His work at Pentagram received recognition from various design organizations, including AIGA, D&AD, The ADC, TDC, and others.2
Entrepreneurial Ventures
Hamish Smyth has co-founded several successful design-related businesses:
Order:: In 2017, Smyth and Jesse Reed founded Order, a design office specializing in brand identity.1
Standards Manual:: In 2014, Smyth and Reed established Standards Manual, an independent publishing imprint focused on preserving and sharing graphic design history.13
Standards:: In 2020, Smyth co-founded Standards, a tool for designers to create digital brand guidelines.1
Notable Projects
Through Standards Manual, Smyth has been involved in publishing several significant design artifacts, including:
- Reissue of the 1970 New York City Transit Authority Graphics Standards Manual
- Reissue of the 1975 NASA Graphics Standards Manual2
Current Role and Location
Hamish Smyth is currently based in Brooklyn, New York, where he continues to work on his various design-related ventures.5 As a co-founder of Standards, he focuses on building tools for designers to create and manage brand guidelines.4
Hamish Smyth's LinkedIn username is indeed hamish-smyth-b88a4522, as mentioned in the query.5