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Hallie Magee
Senior Associate, Loyalty and Retention at Teladoc Health
Hallie Magee is an experienced marketer with a strong background in B2C healthcare and B2B SaaS startups. She excels in understanding consumer behavior, storytelling, and using data insights to solve complex problems. Hallie is skilled at building relationships and collaborating to achieve ambitious business goals.
During her time as a Senior Associate on the Loyalty and Retention team at Teladoc, Hallie led re-engagement and winback initiatives. She developed and implemented lifecycle marketing strategies covering email, SMS, direct mail, and outbound phone communication. Her role involved managing campaigns end-to-end and working across departments to create integrated marketing campaigns focused on reducing churn, driving member retention, and enhancing health outcomes for members.
Hallie's analytical approach shines through in executing and measuring A/B tests, translating data into actionable insights, and refining strategies to meet objectives effectively. Her experience includes leading marketing efforts at Liftigniter, a B2B SaaS Y Combinator startup, where she played a pivotal role in brand building, lead nurturing, and developing a digital marketing strategy that positioned the company as an industry leader, eventually leading to its acquisition.
Outside of her professional roles, Hallie combines her marketing expertise with a passion for climate advocacy. As a volunteer with ReusableSF, she contributes by creating and sharing content on social media to educate the public on the benefits of reducing single-use foodware for environmental and community health.
Hallie holds a Bachelor of Science in Business Administration with a focus on Marketing Management from California Polytechnic State University-San Luis Obispo. Additionally, she studied in the High School Engineering Academy at Dos Pueblos Engineering Academy.
Her professional journey includes roles like Senior Associate and Growth Marketing Associate at Teladoc Health, Digital Growth Marketer at LiftIgniter, Marketing Assistant at Cal Poly Orfalea College of Business, and various roles at organizations like The Wall Street Journal, American Marketing Association, RightScale, Cloud 9 Specialty Gluten Free Bakery, Perfection Pet Foods, Path, Fastenal Company, and more.
Hallie Magee is dedicated to leveraging her extensive marketing background to create positive impacts and enhance people's lives, whether in the realms of healthcare, climate advocacy, or beyond.