Haley Sacks

Haley Sacks, also known as Mrs. Dow Jones, is a prominent figure in the world of financial education and social media. She is the founder and CEO of FINANCE IS COOL, a financial media company established in 2017. Sacks has gained popularity for her unique approach to financial literacy, combining humor and relatability to make finance more accessible to a broader audience.1

Background and Education

Haley Sacks attended Columbia Preparatory School for her early education and later earned a Bachelor of Arts (B.A.) in Film Studies from Wesleyan University.2

Career and Achievements

In 2018, Sacks launched her Instagram account @MrsDowJones, which quickly gained traction for its entertaining and educational content about finance.1 Her approach to financial education is described as "equal parts hilarious and educational," making complex financial topics more approachable for younger generations.1

As the founder and CEO of FINANCE IS COOL, Sacks has positioned herself as a "Zillennial Finance Expert".2 Her work focuses on bridging the gap between traditional financial education and the needs of younger generations, addressing topics such as FinTok trends and "loud budgeting".1

Impact and Recognition

Sacks has become a sought-after speaker and financial expert. She has been featured on various platforms, including The Brian Lehrer Show on WNYC, where she offered financial advice.5 Her influence extends to multiple social media platforms, including TikTok and Instagram, where she continues to produce content that resonates with her audience.4

Over the past few years, Sacks has established herself as a dynamic voice in personal finance, successfully transforming complex financial concepts into engaging and accessible content for her followers.4 Her unique blend of humor and financial education has helped her "conquer the impossible" by making finance both entertaining and understandable for her audience.3