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Hal Lovemelt
Founder at Feedback.video
Hal Lovemelt is a creative professional with a diverse background in interactive technology, motion capture, and experiential design. He is the founder of Feedback.video, an award-winning interactive technology studio established in January 2015.13 Feedback.video specializes in developing technically complex, proprietary, and patent-awarded technologies for performative installations in the experiential industry.1
Professional Experience
Currently, Hal serves as a Motion Capture Evangelist, Creative Director, and Creative Technical Producer at ZeroSpace in Brooklyn, New York.1 In this role, he leads virtual avatar projects for global clients and drives R&D innovation initiatives for next-generation content pipelines using real-time motion capture and puppeteering technologies.12
Career History
Hal's career includes several notable positions:
- Director of Creative Technology at Mighty & True (March 2021 - November 2022)
- Freelance Interactive Developer at Leviathan (December 2020 - February 2021)
- Interactive Experience Designer at METAx LLC (January 2019 - February 2020)
- Custom Experiential Event Activation at Meow Wolf (February 2019)
- Video Playground Designer and Founder at Playatta (January 2009 - January 2017)1
Skills and Expertise
Hal describes himself as a "self-motivated dream fabricator, performance capture specialist, and creative experience technologist".1 He focuses on:
- Future tooling of virtual expression
- Content design
- Immersive and interactive experiences
- Real-time motion capture and puppeteering technologies
- Performative installations
Personal Brand
Hal Lovemelt maintains an active online presence:
He is known for his passion for bringing "fancy dancy clowning back to the forefront of content"1, showcasing his unique approach to creative technology and performance.
