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Haili Campbell
Lead Product Marketing Manager @ Circle | Expert in Go-to-Market & Corporate Growth Strategy
Haili Campbell is an accomplished Product Marketing Manager with a proven track record in the startup tech industry.
She specializes in driving corporate marketing launch and product development strategies for organizational success.
Haili's experience includes leading successful new product launches, crafting innovative marketing strategies, driving product adoption, and revenue growth.
With a background in customer insights, marketing, computer engineering, and applied physics, she brings a distinctive skill set to craft customer-centric product roadmaps and go-to-market strategies.
She excels in bridging the gap between technical intricacies and customer needs, demonstrating a comprehensive approach to product marketing that integrates business intelligence, analytics, planning, and execution.
Haili has a history of leading cross-functional teams, streamlining repeatable processes, and developing training programs with energy, empathy, and understanding.
Her expertise lies in product marketing, leading successful product launches, and driving processes for future endeavors.
Education: Bachelor of Arts (B.A.) in Physics and Bachelor of Arts (BA) in French Language and Literature from the University of Utah.
Organizational experience: Former Lead Product Marketing Manager at Circle, Former Product Marketing Manager at Circle and Qualtrics, Former Program Manager at Qualtrics, Former Web Development + Digital Marketing Manager at Utah Technology Council (UTC), Former Business and Data Analyst at Center for Technology & Venture Commercialization at the University of Utah.