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Gwennaelle Le Bourhis
Responsable Marketing & Communication, chez Reed Expositions France
Professional Background
Gwennaelle Le Bourhis has built an impressive career in marketing and communication, with extensive experience in managing high-profile events and exhibitions. She currently holds the position of Responsable Marketing & Communication at the World Nuclear Exhibition (WNE) organized by Reed Expositions France, where she utilizes her expertise to develop integrated marketing strategies that effectively promote the event both nationally and internationally. In her role, she focuses on enhancing brand visibility and engagement through innovative communication initiatives.
Prior to her current role at WNE, Gwennaelle served as Responsable Marketing for Salons Expoprotection and APS, where she spearheaded marketing strategies for risk management events. Her experience at Reed Expositions France extends to being Responsable Marketing at the Salon MIDEST, where she played a crucial role in the industrial sector, demonstrating her versatility across different domains within the marketing landscape.
Gwennaelle's career began in the realm of communication and promotion, where she acted as Chargée de communication et de promotion for Salon MIDEST. Her keen understanding of audience engagement helped elevate the event’s visibility and participant interest. She also served as Attachée Commerciale Internationale for Salon MAISON&OBJET, contributing to the global appeal of one of the leading lifestyle trade fairs.
Beyond her tenure in the exhibition industry, Gwennaelle has demonstrated her project management skills through roles such as Chef de Projet Marketing et Partenariats at the prestigious Festival International de la Bande Dessinée d'Angoulême. Her ability to forge partnerships and manage marketing projects has made a notable impact within various organizations. She has also held positions in diverse settings, including Lagardère, where she was involved in promotional and event operations, and Le Public Système as Assistante Responsable Partenariats & Mécénat.
Education and Achievements
Gwennaelle Le Bourhis has a strong educational foundation that complements her professional accomplishments. She began her academic journey at Negocia - Ecole de Commerce de la Chambre de Commerce et d'Industrie de Paris, where she obtained a Bachelor's degree in Marketing and International Business. This program equipped her with the fundamental skills required to thrive in the world of global commerce, allowing her to understand the intricacies of market dynamics.
Continuing her education, Gwennaelle pursued a Master Grande École with a major in Marketing and Communication at the same institution. This advanced degree provided her with in-depth knowledge of marketing theories and practices, as well as strategic communication skills essential to her career development.
Gwennaelle also enriched her education through prestigious international exchange programs. She participated in the Echange Erasmus at Södertörns högskola in Sweden, where she gained valuable insights into cross-cultural marketing strategies and practices. Additionally, she studied Echange académique at Albert-Ludwigs-Universität Freiburg im Breisgau in Germany, further broadening her knowledge and experience in diverse business environments.
Achievements
Throughout her career, Gwennaelle has achieved several significant milestones that highlight her dedication and expertise in the field of marketing and communication. She has successfully managed marketing campaigns for some of the major exhibitions in France, contributing to their growth and success in competitive markets. Her ability to craft compelling narratives and marketing strategies has resulted in heightened attendance and participant engagement at various events.
A noteworthy achievement is Gwennaelle's role in orchestrating the marketing strategy for the World Nuclear Exhibition, where her initiatives have successfully positioned the event as a leading platform for industry leaders and innovators to network and share cutting-edge developments in the nuclear sector.
Additionally, her project management skills were instrumental in enhancing the overall experience of participants and stakeholders during her tenure at the Festival International de la Bande Dessinée d'Angoulême, where she introduced innovative marketing partnerships that attracted a larger audience.
Overall, Gwennaelle Le Bourhis exemplifies professionalism and expertise in marketing and communication, leveraging her academic background and extensive experience to drive organizational success and create impactful branding initiatives.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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