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    Gwen Murray

    I help startups create and execute strategic marketing plans | Fractional CMO | Amazon, L'Oreal, Staples & Scrappy Startup Alum | @yourfractionalcmo on TikTok

    Gwen Murray is a seasoned marketing executive with valuable experience from prominent companies like Amazon, L’Oreal, and Staples, coupled with work in diverse scrappy startups. Her expertise lies in crafting effective brand and marketing strategies that drive sales, enhance brand visibility, and engage customers across various channels. With an educational background in Business Administration and Marketing from Vanderbilt University and William & Mary, Gwen excels at understanding consumer behavior patterns and motivations for both B2C and B2B markets. She has held key positions such as VP of Marketing at Earth Class Mail, SVP of Marketing at ISSA, and Fractional CMO at Up & To The Right Marketing Solutions. Gwen's vast career spans roles in mobile marketing, CRM, eCommerce, and strategic planning, making her a sought-after professional for aligning brand stories with target audiences efficiently and creatively.