Gustavo Peñaherrera

Gustavo Peñaherrera is a versatile Senior Social Media Specialist at Airbnb with over 14 years of experience in social media and online trust. He is known for creating and managing listening dashboards, analyzing content performance, and collaborating with cross-functional teams.

Gustavo has a strong background in computer science and hospitality management, which allows him to bring diverse perspectives and experiences to his role as a bilingual and bicultural professional. He excels in skills such as social networking, customer relationship management (CRM), and communication.

In his current position, Gustavo focuses on monitoring and engaging with online audiences, particularly in Latin America and Mexico. He works closely with various teams at Airbnb, such as Trust and Safety, Comms, and Legal, to ensure compliance and reduce friction on the platform.

Apart from his primary responsibilities, Gustavo also mentors and supports other social media specialists while providing quality assurance for listening widgets and queries. He has earned multiple certifications in e-learning instructional design and virtual classroom facilitation, showcasing his dedication to continuous improvement and professional development.