Gustavo Alvarado

Gustavo Alvarado is a seasoned marketing professional with over 20 years of experience in integrated marketing and media. He currently serves as the Senior Manager of US Brand Marketing at PlayStation24, based in the Los Angeles Metropolitan Area.24

Professional Background

Career Highlights::

• Currently works as Senior Manager, US Brand Marketing at PlayStation24
• Holds an Executive MBA from UCLA3
• Has extensive experience in marketing, with over 25 years in integrated marketing and media3

Previous Professional Experience

Before his role at PlayStation, Gustavo has held several notable positions:

• Marketing Director at YAT - Your Advanced Technology (June 2023 - Present)
• Creative Consultant and Principal at Alvarado Branding LLC (January 2022 - Present)
• Marketing Manager NA at SENIX Tools (April 2022 - June 2023)
• Manager of Packaging & Brand Design at KCD Brands - Kenmore, Craftsman and Diehard (May 2017 - January 2022)

Professional Skills::

• Brand design and identity
• Marketing campaigns
• Packaging design
• Project management
• Proficient in Adobe Creative Suite, AutoCAD, SketchUp, Office, and MacOS

Gustavo is known for being a high-level creative thinker with a "why not?" attitude and excellent attention to detail.1