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Guido Lucarelli
Founder & President b2x - The Omnichallenge Company | CEO I.S.E.D. SpA | Business Angel | Digital innovations early adopter
Guido Lucarelli is the Chief Executive Officer at ISED S.p.A., a company that focuses on providing innovative solutions in the field of business intelligence and digital transformation. He has a background in mechanical engineering and has spent over 15 years developing and expanding e-commerce channels and business models.12
In addition to his role at ISED, Lucarelli has been involved with B2X Srl, where he played a significant part in establishing their omnichannel retail division. His work emphasizes the integration of technology and commerce, particularly in premium consumer goods and durable goods sectors.25 Lucarelli's expertise lies in leveraging business intelligence to enhance operational efficiency and support healthcare structures in the Lazio region.5
He is active on LinkedIn, where he shares insights about his professional journey and the projects undertaken by ISED S.p.A. and B2X Srl.34