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gretchen sword
Fractional CMO & Early Stage Enthusiast
Gretchen Sword is the Vice President of Marketing at Powers of Reasoning, an innovative media agency based in Brooklyn, NY. The agency focuses on data-driven strategies to optimize media planning and buying, aiming to enhance client returns while minimizing costs.1
In addition to her role at Powers of Reasoning, Gretchen is also the Founder of Adipose, a co-investment firm that supports early-stage companies with capital raising and brand marketing.3 Her professional background includes significant experience in various marketing roles, which has equipped her with a broad skill set in the advertising industry.23
Gretchen holds a degree from Hobart and William Smith Colleges, which contributes to her expertise in marketing strategy and execution.2 She is recognized as an inspired leader and team player, actively engaging in initiatives that promote diversity and innovation within the advertising sector.34