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Gretchen Gailey
Cannabis Communications Specialist
Gretchen Gailey is a seasoned professional with over 20 years of experience in communications, public relations, and government affairs.
She has a strong background in the cannabis industry, where she has worked for the past seven years, focusing on advancing the sector through strategic communications and advocacy efforts.
As the founder of Panoptic Strategies, a PR and Strategic Communications consulting firm, Gretchen specializes in helping cannabis clients amplify their stories, grow their businesses, and influence policy makers.
During her time at KCSA Strategic Communications, Gretchen led the groundbreaking KCSA Congressional Cannabis Day Forum, the first cannabis event held at the U.S. Capitol, which addressed key industry issues and engaged stakeholders from various sectors.
In her role as the Executive Vice President of Communications & Government Affairs at New Frontier Data, Gretchen played a key role in developing and executing comprehensive communication strategies that significantly boosted the company's visibility and brand recognition in the cannabis space.
With a Bachelor of Arts degree in Journalism & Photography & Art from Penn State University, Gretchen has a solid educational foundation to support her diverse professional background.
Throughout her career, Gretchen has held various leadership positions in renowned organizations, including Skip Intro Advisors, LLC, The Blinc Group, and Aurelius Data, Inc., where she contributed her expertise in public relations and media relations.
Gretchen's extensive experience also includes serving as the Communications Director for Congressman Bill Shuster and working as a journalist with Fox News and NBC News, covering a wide range of impactful stories and interacting with prominent figures.
Her multifaceted career has equipped her with a deep understanding of media dynamics, government affairs, and strategic communication, making her a valuable asset in any organization or project.