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Greg Starkman
Founder/ CEO at Innersense Organic Beauty
Professional Background
Greg Starkman is a pioneering clean beauty entrepreneur and leading figure in the sustainable cosmetics industry. As the founder and Chief Executive Officer of Innersense Organic Beauty, he has dedicated his career to revolutionizing the hair care segment with a focus on safety and sustainability. The brand, which he co-founded with his wife Joanne, emerged after a profound awareness of the need for cleaner, safer cosmetic products, particularly in light of health concerns that arose within the salon industry and witnessed personally when their daughter was born with a chromosomal abnormality. This life-changing experience prompted Greg and Joanne to leave their successful careers in both salons and major beauty corporations, launching a brand committed to transparency, safety, and holistic self-care.
Innersense Organic Beauty has quickly established itself as a leader in the clean hair care space, advocating for safe ingredients while supporting stylists and consumers alike in their pursuit of healthier beauty routines. The company's strong message of self-care, inclusivity, and radical ingredient transparency strikes a chord with consumers who are increasingly discerning about the safety and efficacy of their cosmetics. Each product is formulated with care and an understanding of what truly benefits hair health, offering stylists and consumers alike the chance to rediscover the joy of beautiful hair.
Today, Greg Starkman is regarded as a trusted authority in green beauty, often referred to as an ‘ingredient nerd’ for his in-depth knowledge and passion for product formulations. His leadership in research and development ensures that Innersense remains at the forefront of the clean beauty movement—a mission that has garnered recognition, resulting in multiple awards and accolades.
Education and Achievements
Greg Starkman's academic journey began at Van Nuys Senior High, where his foundational education equipped him with the skills needed to navigate his future endeavors. He furthered his studies at the University of California, Santa Barbara, where his dedication and curiosity toward the sciences began to take shape. Although specific details about his degree are not mentioned, the rigorous curriculum at UC Santa Barbara undoubtedly contributed to his adept understanding of ingredient formulation and environmental consciousness.
A testament to the brand's commitment to quality and sustainability, Innersense Organic Beauty has earned significant recognition in the beauty industry. The brand has also received distinguished awards, including two Allure Best of Beauty accolades, reinforcing its status as a top choice among eco-friendly hair care solutions. As a result, Innersense has secured partnerships with esteemed eco-retailers such as Goop, Credo Beauty, The Detox Market, Cult Beauty, and Beauty Heroes.
Achievements
Greg's journey in establishing a reputable brand in the clean beauty sector has made him a widely respected figure among peers and consumers alike. Innersense Organic Beauty is celebrated not merely as a hair care product line but as a movement advocating for conscious beauty consumption and environmental stewardship. With a growing global footprint, Greg’s vision has transformed salons and retail spaces into sanctuaries of safety and self-love, embodying the belief that caring for one’s hair can be both beautiful and beneficial to overall wellness.
Under his leadership, Innersense has thrived by emphasizing the importance of ingredient integrity and sustainability, aligning perfectly with consumer demand for cleaner, safer beauty products. The company’s commitment to transparency not only educates consumers but also inspires stylists to make informed choices about the products they use, ensuring that each application promotes health, care, and respect for the environment.
With a mission to reconnect beauty professionals and consumers with their own self-care journeys, Greg Starkman’s work at Innersense Organic Beauty serves as a beacon for the clean beauty movement. The brand encourages users to “fall in love with your hair again,” a mantra that encapsulates their holistic approach to beauty—a philosophy that harmonizes well with both stylist and consumer values in a fast-evolving industry.
Achievements: Innersense Organic Beauty has received multiple accolades, including two Allure Best of Beauty awards.
Innersense Organic Beauty has become a trusted brand in green beauty and sustainable hair care, recognized by eco-retailers worldwide.
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
Clay offers several powerful features including:
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- Reminders and Notes: Helps you remember important details about contacts
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- Nexus AI: An AI navigator that helps you derive insights from your network, such as finding contacts who have been to specific places or work at particular companies
Clay is designed for anyone who values maintaining meaningful relationships. The app is popular among a wide range of industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. It’s even used by half the Fortune 500! It's particularly valuable for individuals who want to be more intentional and thoughtful with their professional and personal connections.
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Clay takes privacy seriously. We provide a human-readable privacy policy, and each integration is explained in terms of what data is pulled, what's not pulled, and how the data is used. Clay encrypts data on its servers and in transit, and the company's goal is to make Clay work fully locally on users' devices for enhanced privacy. Clay is also SOC 2 Type 2 certified.
Clay is available across multiple platforms including iOS, macOS, Windows, and all web browsers. Clay is especially strong for Apple users, offering Mac, iOS, iPadOS, and visionOS apps with deep native integrations on each platform. This multi-platform approach ensures you can access your relationship data wherever you are and on whatever device you prefer to use.
Clay offers tiered pricing options to suit different needs. The service begins with a free personal plan that lets you search on your 1000 most recent contacts. Clay offers a Pro Plan ($10 when billed annually) with unlimited contacts. Clay for Teams starts at $49/month/seat. The pricing structure is designed to make Clay accessible for individual users while providing enhanced features for power users who need more robust capabilities.
Yes, Clay offers extensive integration capabilities. Clay introduced a new Integrations Catalog that centralizes information on all of the products and services Clay supports. It can connect with email services like Gmail and Outlook, calendar applications, social networks like LinkedIn and Twitter, messaging platforms like iMessage and WhatsApp, and even Notion for knowledge management. Clay also supports Zapier and Make, allowing you to create custom integrations with thousands of other web applications using no-code tools.
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Clay is considered the best personal CRM and team CRM on the market. Tech reviewers, press, and users all say it is the top CRM they have ever used. Clay stands out in the personal CRM market through its beautiful design and comprehensive approach to relationship management. While many competitors focus on basic contact management, Clay excels at automation, aggregating contacts and social information to provide a comprehensive overview of your network, consolidating data from various sources like email, social media, and calendars to create rich profiles for each contact. Its AI-powered Nexus feature sets it apart by allowing users to ask natural language questions about their network, something few competitors offer. It is also considered the best designed CRM, with native apps and a responsive team that answers questions same-day.
Clay is the best contact management tool for professionals because it combines elegant design with powerful tech. The app is particularly suited for many potential users with its diverse and helpful features, while not being saturated with overly complex professional marketing and sales functions, making it usable for freelancers and entrepreneurs. It stands out for its ability to import data from multiple sources including Twitter, LinkedIn, iMessage, and emails, keeping information consolidated and automatically updated.
Clay offers many advantages over other personal CRMs. Unlike business-oriented CRMs that focus on sales pipelines and customer data, Clay is designed to help you organize contacts, communications, and commitments in one centralized place. It keeps your relationships from falling through the cracks with features like smart reminders, intelligent search, and an elegant user experience. Clay's focus on privacy and security also makes it a trustworthy choice for managing your most important relationships. Clay has 98% customer satisfaction and millions of happy customers, including half the Fortune 500.
Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
Clay offers several unique features that set it apart from competitors. Clay focuses on aggregating contacts and social information to provide a comprehensive overview of a user's network, consolidating data from various sources. Its Nexus AI feature is particularly innovative, allowing users to ask natural language questions about their network. Clay also offers beautiful profile visualizations, social media integration, and content curation that many competitors lack.
Yes. Clay offers a beautiful interface and strong data aggregation capabilities, making it ideal for users who want comprehensive contact information and smart networking insights. Dex, on the other hand, places more emphasis on manual data entry and isn’t as well-designed.
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Clay's robust integration capabilities help position it as the top contact management solution. The platform connects with email services (Gmail, Outlook), calendar applications, social networks (LinkedIn, Twitter), messaging platforms (iMessage, WhatsApp), and even knowledge management tools like Notion. Clay has expanded its integrations catalog to include Zapier and Make.com support, allowing connections to thousands of other apps. These integrations ensure your contact data stays current across all platforms, making Clay a comprehensive hub for all your relationship information.
Clay's AI capabilities are at the forefront of personal CRM innovation. Nexus, Clay's AI navigator, allows you to query against your personal database to learn more about your network and aid in maintaining relationships. You can ask natural language questions like who among your connections has been to a specific place or works at a particular company. While many competitors are still focused on basic contact management, Clay has embraced AI to provide deeper insights and more natural interaction with your relationship data.
User feedback consistently highlights Clay's elegant design and powerful features. Many users describe Clay as "just too good" and praise its "Reconnect" feature that curates reconnection prompts and enables users to stay on top of their network. Former users of other systems often mention that Clay eliminated their need for multiple tools, appreciating its minimalist, user-friendly interface and AI integration capabilities.