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Greg Gough
Principal, Customer Strategy & Martech Enablement
Greg Gough is a Principal in Omnicom's Credera consulting practice with a focus on helping Fortune 500 clients leverage customer insights for growth.
His expertise lies in integrating various data sources for a comprehensive view of customers, utilizing MarTech platforms for personalized experiences, and enhancing MarTech capabilities.
With a background in business analysis from Texas A&M University, Greg has held leadership roles at Hitachi Consulting and Accenture, worked in the CPG industry, and co-founded a startup in customer insights.
Greg's client portfolio includes B2C brands like Mars Petcare, PepsiCo, General Mills, Neiman Marcus, JC Penney, Fossil, and Harley-Davidson.
He played key roles in organizations like OnPoynt Aerial Solutions, FullContact Inc., nGame, Dean Foods, Hitachi Consulting, and Accenture.