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    Grant LaFontaine

    Professional based in the Los Angeles Metropolitan Area

    Grant LaFontaine is the CEO and Co-Founder of Whatnot, a rapidly growing livestream shopping platform that merges elements of e-commerce with live interaction, often described as "eBay meets Twitch." LaFontaine co-founded Whatnot in December 2019, and under his leadership, the company has achieved a valuation of $3.7 billion, facilitating the sale of over 200 products every minute and hosting more than 2 million hours of livestreams weekly.234

    Before founding Whatnot, LaFontaine held significant roles in product management at major tech companies. He worked at Facebook as a Product Manager for AR/VR, focusing on the Oculus App Store, and was previously a Product Marketing Manager at Google, where he contributed to YouTube's marketing strategies.12 Additionally, he co-founded Kit, a platform for product recommendations that was later acquired by Patreon.2

    LaFontaine's entrepreneurial journey reflects a strong commitment to user-centric development and innovation in the marketplace space. His experience and insights have positioned Whatnot as a leader in the livestream shopping sector, particularly among niche communities like collectors of Funko Pops, which was a key focus during the platform's early days.34

    Highlights

    LA500 2024: Grant Lafontaine - Los Angeles Business Journal
    LA500 2024: Grant Lafontaine - Los Angeles Business Journal
    LA500 2024: Grant Lafontaine - Los Angeles Business Journal
    LA500 2024: Grant Lafontaine - Los Angeles Business Journal
    Apr 26 · youtube.com
    Grant LaFontaine (Whatnot) & Dalton Caldwell (YC) - YouTube
    Grant LaFontaine (Whatnot) & Dalton Caldwell (YC) - YouTube
    Dec 1 · Inc.
    How the Co-Founder of Whatnot Built a $3.7 Billion Business - Inc.
    Dec 1 · inc.com
    How the Co-Founder of Whatnot Built a $3.7 Billion Business | Inc.com
    How the Co-Founder of Whatnot Built a $3.7 Billion Business | Inc.com
    Sep 14 · nea.com
    Marketplace Building Spotlight: Whatnot's Grant LaFontaine | NEA
    Mar 10 · youtube.com
    Whatnot CEO Grant LaFontaine talks Growth Marketing Success
    Whatnot CEO Grant LaFontaine talks Growth Marketing Success

    Related Questions

    What inspired Grant LaFontaine to start Whatnot?
    How did Grant LaFontaine's experience at YouTube and Facebook influence Whatnot?
    What are some key strategies Grant LaFontaine uses for growth marketing at Whatnot?
    How did the acquisition of Kit by Patreon impact Grant LaFontaine's career?
    What challenges did Grant LaFontaine face when expanding Whatnot internationally?
    Grant LaFontaine
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    Grant LaFontaine, photo 2
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    Experience

    Whatnot

    Education

    Y Combinator

    Location

    Los Angeles Metropolitan Area