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Gordon Dumesich
CEO
Gordon Dumesich is the Chief Executive Officer of Instinct Pet Food, a company specializing in raw and minimally processed pet food. He assumed this role in February 2023, succeeding Neil Thompson who transitioned to the position of chairman.12
Career at Instinct
Prior to becoming CEO, Dumesich served as Instinct's Chief Growth and Marketing Officer for over four years, from October 2018 to February 2023.3 In this role, he:
- Built an effective commercial team
- Delivered consistent double-digit growth
- Increased market share
- Strengthened retail partnerships, particularly in the independent neighborhood channel
Under his leadership, Instinct became a leader in the alternative pet food segment, which is valued at over $1 billion.1
Professional Background
Dumesich brings extensive global and commercial experience to his role as CEO. His areas of expertise include:
- Brand marketing
- Innovation
- Customer development
- Advertising and media
- Change management
- Strategic planning
- Financial P&L management
Before joining Instinct, Dumesich held several leadership positions in the pet food industry and other sectors:
- Managing Director at Pieroth Wines Australia (January - July 2018)
- Vice President and General Manager at Hill's Pet Nutrition in Japan (2013-2017)
- Vice President Marketing at Hill's Pet Nutrition in Kansas (2010-2013)
- General Manager at Hill's Pet Nutrition in Canada (2007-2009)3
Education
Dumesich holds the following educational qualifications:
- Global Executive Program from Global 2020 (2008-2009)
- Master's degree in Business and Finance (1990-1992)
- Bachelor of Business with Distinction in Economics and Marketing (1985-1989)4
In his role as CEO, Dumesich aims to continue the company's momentum in promoting the benefits of raw and minimally processed pet nutrition, while driving innovation and growth in the pet food industry.