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Gordon Bach
Marketing Strategist / Inclusion Champion / Digital Enthusiast
Gordon Bach is an experienced leader in the advertising and marketing industry, currently serving as the SVP, Culturally Inclusive Media Lead at Starcom.1 With a diverse background spanning multiple sectors including Automotive, CPG, Tech, Telecommunications, and Entertainment, Bach has demonstrated a strong history of success in his field.1
In his role at Starcom, Bach focuses on culturally inclusive media strategies and has been actively involved in industry discussions and events. For example:
Recent Activities
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On April 25, 2024, Bach participated in an ADWEEK webinar titled "Make a Measurable DEI Impact Through Media," highlighting his expertise in diversity, equity, and inclusion initiatives within the media landscape.23
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He has shared insights on the importance of investing in Diverse Owned & Targeted media, as evidenced by his participation in a panel discussion at OTT.X.5
Industry Involvement
Bach keeps abreast of significant developments in the marketing world. He expressed enthusiasm about Publicis Groupe's acquisition of Influential, describing it as the world's largest influencer marketing agency and platform.4 This demonstrates his engagement with emerging trends and technologies in the marketing industry.
Gordon Bach's LinkedIn profile showcases his professional journey and expertise in culturally inclusive media strategies, making him a notable figure in the advertising and marketing sector.
