Sarah Goodchild

Sarah Goodchild (NYC-JMW) is a strategic live experience director with a background in theatre, music, and live performances, now working as a consultant collaborating with brands, hospitality businesses, and creative artists to create immersive 360 platforms and experiences globally.

She specializes in integrating talent from music, film, TV, fashion, wellness, and art to represent brands effectively, fostering collaboration and curation spirit. Her expertise spans genres like large-scale immersive shows, site-specific programs, VR, AR, 360 videos, online shows, and touring events across Europe, Australasia, and North America.

Sarah's educational background includes a BA Hons in Drama from City, University of London, and she has studied at the Arts Educational Schools London. She brings a wealth of experience having worked with renowned organizations such as AMV BBDO, dotdotdot, Google Curiosity Rooms, and Jack Morton Worldwide, in roles ranging from Executive Producer to Board Director and Head of Live Events.

Her professional journey also includes freelance work with Exposure NYC, Wonderland, Imagination, PlayStation, and other agencies, showcasing her versatility as a Project Director, Creative Producer, and Theatre Producer. With a rich history as an actor at prestigious institutions like the National Theatre and the Royal Shakespeare Company, Sarah brings a multidimensional perspective to her creative projects.