Giles Gordon

Giles Gordon is the Chief Marketing Officer at Creed, a position he has held since June 2020.3 With a strong background in luxury brand marketing, Gordon brings extensive experience to his role at the renowned fragrance house.

Professional Background

Gordon's career trajectory showcases his expertise in building and managing global luxury brands. Prior to joining Creed, he served as the Marketing Director at Dyson34, demonstrating his versatility across different product categories. His professional journey also includes a stint at Kao, further solidifying his experience in the consumer goods sector.4

Skills and Expertise

As the Chief Marketing Officer at Creed, Gordon is responsible for:

• Unlocking the full potential of the brand
• Building and maintaining Creed's status as a famous global luxury fragrance house1
• Overseeing marketing strategies and initiatives

His LinkedIn profile highlights his affiliation with the Chartered Institute of Marketing, indicating a commitment to professional development and industry standards.1

Current Role at Creed

At Creed, which is now part of Kering Beauté, Gordon plays a crucial role in the company's leadership team.25 His position as CMO places him at the forefront of Creed's marketing efforts, working alongside CEO Sarah Rotheram to drive the brand's growth and maintain its prestigious position in the luxury fragrance market.5

Gordon's expertise in luxury brand marketing and his experience across various sectors make him well-suited to lead Creed's marketing initiatives in the competitive world of high-end fragrances.