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Gil Lang
Director of New Business at The Many
Professional Background
Gil Lang is an accomplished marketing professional with extensive experience in integrated marketing, brand strategy, and new business development. His career trajectory has seen him take on leadership roles at esteemed organizations, allowing him to hone his skills in brand storytelling, digital marketing, and strategic planning. Gil's mantra, "Great things never come in comfort zone," perfectly encapsulates his adventurous approach to marketing, where he consistently pushes boundaries and seeks innovative solutions.
Gil began his professional journey in the entertainment industry as a Professional Child Actor, where he first developed a keen understanding of audience engagement and creativity in branding. This experience laid a solid foundation for his transition into the marketing sector, where he has since made significant contributions to multiple companies.
His impressive career includes pivotal roles at The Many, where he served as both Director of New Business and Group Brand Director. In these positions, he played an instrumental role in shaping the brand's identity and strategic orientation, fostering strong relationships with clients and enhancing the company's new business initiatives.
Before his tenure at The Many, Gil excelled as the Vice President of Integrated Marketing & Brand Strategy at Studio71, LP. Here, he led various initiatives that integrated marketing strategies across platforms, significantly driving growth and brand awareness. His earlier appointment as Sr. Director of Integrated Marketing & Brand Strategy at the same company saw him solidify his reputation as a strategic thinker equipped with the ability to align marketing goals with business objectives.
Additionally, Gil has contributed his expertise to the Chive Media Group, where he served as the Director of Brand Strategy and later as Senior Creative Brand Strategist. He was integral in crafting compelling brand narratives that resonated with the audience and maximized engagement. During his time at Funny Or Die, Gil's role as Director of Ad Sales Marketing enabled him to leverage creative solutions to boost ad revenue and enhance brand partnerships.
His leadership experience extends further into the digital marketing realm where he worked with Amobee as Director of Brand Intelligence Solutions and with Kontera as Director of Ad Sales Marketing. In these roles, he utilized data-driven insights to propel effective marketing strategies and optimize advertising campaigns, showcasing his versatility and commitment to results.
Throughout his career, Gil has been committed to fostering creative collaboration and innovation, making him a sought-after expert in brand strategy and marketing execution.
Education and Achievements
Gil Lang earned his Bachelor of Arts in Communications from the University of Arizona, providing him with a strong educational background in effective communication, media relations, and strategic messaging. This academic foundation has been a catalyst for his success in the fast-paced marketing landscape, where clear communication and brand messaging are paramount.
His various roles across prestigious organizations not only highlight his ability to adapt to different marketing environments but also underscore his commitment to continuous learning and professional development. His approach to marketing and brand strategy demonstrates a robust understanding of market dynamics and consumer behavior, which he has leveraged to enhance brand visibility and drive business results.
Achievements
Over the years, Gil Lang has amassed a wealth of achievements that point to his profound impact on the marketing industry. His strategic vision and expert implementation of marketing initiatives have led to increased brand recognition and revenue generation for the companies he has represented.
At The Many, under his leadership, new business pipelines thrived, thanks to his innovative approaches and the effective repositioning of brand strategies. His work at Studio71 was marked by award-winning campaigns that merged creative storytelling with data analytics to enhance marketing effectiveness. Gil's ability to foster partnerships and align stakeholder interests has consistently resulted in successful collaborative efforts, effectively marrying creativity with strategic business objectives.
In addition, his contributions at Chive Media Group and Funny Or Die reflect his adaptability and keen insight into digital media, underscoring his status as a prominent player in modern marketing practices. Today, Gil Lang remains an influential figure in the marketing landscape, continually inspiring those around him to step out of their comfort zones and strive for greatness.