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Gil Allouche
CEO at Metadata.io, B2B Marketing Automation Specialist
Gil Allouche is the Chief Executive Officer and founder of Metadata.io, a B2B marketing platform that automates lead generation through data enrichment and multi-channel targeted advertising. He has a background as a software engineer and has transitioned into a data-driven marketing role, having spent several years in various marketing leadership positions within the tech industry.
Professional Background
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Founder and CEO at Metadata.io: Gil established Metadata in 2015, aiming to simplify demand generation for non-technical marketers. The platform leverages patented technology for predictive scoring and programmatic advertising, helping companies like Cisco, Salesforce, and Mulesoft streamline their marketing efforts.123
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Previous Roles: Before founding Metadata, Gil served as the VP of Marketing at Qubole, a cloud-based big data company, and held senior marketing positions at Karmasphere and Spotfire, where he significantly increased growth and revenue. His early career included a role as a product strategist at SAP while he pursued his MBA at Babson College.123
Education
Gil holds an MBA from the F.W. Olin Graduate School of Business, which he completed between 2007 and 2009. His technical foundation began with a career as a software engineer, which he later complemented with marketing expertise.23
Contributions and Insights
Gil is also a member of the Forbes Business Council and has contributed to discussions on effective marketing strategies and company culture. He emphasizes the importance of automating repetitive marketing tasks to allow professionals to focus on more strategic initiatives.134
Overall, Gil Allouche's blend of technical and marketing skills has positioned him as a leader in the B2B marketing automation space, driving innovation through Metadata.io.