Gianni D'Alerta is a seasoned marketing professional with over 20 years of experience in technology, branding, and marketing. He began his career during the first dot com boom at one of Miami's first ISPs and went on to work for gaming hardware company Alienware, where he led design initiatives and created the iconic identity seen by millions today.

In 2013, his insatiable curiosity drew him to the blockchain industry where he became an early supporter of Ethereum. He has since worked for various organizations in the blockchain and NFT spaces, including Decentral/Jaxx and HYPE Sports Innovation, where he led NFT programs and advised on marketing and branding strategy.

Gianni's specialties include digital marketing, marketing strategy, marketing automation, channel strategy, CRM management, brand strategy, online lead generation, remarketing, email marketing, segmentation, managing in-house and outsourced creative teams, and ecommerce.

He studied graphic design at The Art Institute of Fort Lauderdale and holds a high school diploma from Christopher Columbus High School.

Gianni is the Founder/CEO of NAKA - NFT Non Fungible, Blockchain & Marketing Consulting and has co-founded Metavisor and Miami NFT Week. He also founded NFTcubaART and has worked as a director of marketing and branding for Decentral, Block5, and ActivePBX.