Giacomo Maragliulo

Giacomo Maragliulo is a professional in the creative and gaming industry, currently working as the Manager and Creative Lead at Supersonic, which is part of Unity.1 His career has been focused on creative strategy and art direction in the mobile gaming sector.

Professional Experience

Giacomo's career progression includes several notable positions:

1. Manager, Creative Lead at Supersonic (Unity)
2. Senior Creative Specialist
3. Creative Strategist at Luna
4. Art Director at Playworks Studio
5. Co-Founder & Art Director1

Expertise and Contributions

Giacomo is known for his expertise in creative strategy, particularly in the context of mobile game advertising. He frequently shares insights on improving ad performance and lowering Cost Per Install (CPI) for mobile games. Some of his recommendations include:

• Focusing on great readability in creative assets3
• Using simple characters and environments to lower CPI45

Education and Background

Giacomo's educational background includes studies at Sapienza Università di Roma2, which has likely contributed to his skills in art direction and creative strategy.

Current Role

As the Creative Lead at Supersonic, Giacomo plays a key role in shaping the creative direction of mobile game advertising. He participates in industry events and discussions, sharing his knowledge with other professionals in the field.6 His insights are particularly valuable in the hyper-casual gaming market, where effective creative strategies are crucial for success.7

Giacomo Maragliulo's LinkedIn profile can be found under the username "giacomo-maragliulo", where more details about his professional experience and accomplishments are available.