George Lawrie

George Lawrie is a prominent figure in the field of advanced manufacturing and technology analysis. He currently serves as Vice President and Principal Analyst at Forrester Research, a leading market research company.23

Professional Background

Lawrie specializes in supply chain and product lifecycle management (PLM) platforms.2 His expertise extends to areas such as:

• Cloud PLM capabilities and best practices
• Digital transformation in manufacturing
• The impact of technology on market and customer responsiveness

Role at Forrester Research

As part of Forrester's advanced manufacturing team, Lawrie contributes valuable insights on:

• PLM best practices
• Return on investment in technology
• The value of cloud PLM solutions1

His work involves analyzing trends and technologies that help manufacturers transition from mass production to more customer-responsive models.1

Industry Recognition

Lawrie is a respected voice in the industry, often invited to speak at webinars and events. For instance, he was featured in a video titled "Taking product lifecycle management to the cloud," where he discussed critical aspects of PLM implementation and its business value.1

Online Presence

George Lawrie maintains a professional presence on various platforms:

• LinkedIn: His profile can be found under the username george-lawrie-44b6103
• Muck Rack: Articles and publications by Lawrie are available, showcasing his thought leadership in the technology sector45

Throughout his career, Lawrie has held several leadership positions, culminating in his current role at Forrester Research. His expertise in translating customer requirements into product strategies has been particularly noted by colleagues.6