George Kedenburg

George Kedenburg III is a prominent product designer known for his work at Instagram and more recently at Humane. His career in design has spanned several significant roles, primarily focusing on enhancing user experience and crafting engaging digital products.

Career Overview

• Instagram (2018 - 2022): Kedenburg joined Instagram with a desire to work in an environment that prioritized high-quality design and user experience. He worked on various projects, including the development of camera features and AR platforms. His time at Instagram was marked by a commitment to simplicity and quality, although he noted a growing emphasis on metrics over user experience as the company expanded.123

• Facebook Video (2016 - 2018): Before his tenure at Instagram, Kedenburg was involved with Facebook's video team, where he contributed to features like live streaming and watch parties. His experiences there shaped his understanding of the balance between rapid development and maintaining design integrity.23

• Parse (2014 - 2016): Kedenburg began his career at Parse, where he started to build his reputation in product design.2

Design Philosophy

Kedenburg has expressed a strong belief in the importance of craft in design. He has written about the challenges of maintaining quality in rapidly growing environments and the need for designers to focus on creating meaningful experiences rather than just meeting metrics. His insights reflect a deep understanding of both the technical and emotional aspects of product design.1

Current Role

As of 2022, Kedenburg transitioned to Humane, where he continues to explore innovative design solutions.23 His work is characterized by a blend of interaction design, visual design, and user experience strategies.

Through his career, George Kedenburg has established himself as a thoughtful designer who values quality and user-centric approaches in technology.