Georg Ell

Georg Ell is the Chief Executive Officer of Phrase, a prominent company in the localization technology sector. He assumed this role in April 2022, following the transition of the company from its previous identity as Memsource, which was acquired by Carlyle Group in 2020. Under his leadership, Phrase has focused on enhancing its software localization capabilities and expanding its market presence globally.14

Professional Background

Georg Ell has over 15 years of experience in the technology industry, having held significant positions at renowned companies. Before joining Phrase, he was the CEO of Smoothwall and served as Director for Western Europe at Tesla, where he played a crucial role in expanding Tesla's operations across multiple countries.25 His career also includes leadership roles at Yammer and Microsoft, where he contributed to substantial growth and operational success.26

Education and Personal Details

Ell studied at the University of Cambridge and is based in Surrey, UK. He has been recognized for his contributions to diversity in the workplace, notably publishing gender pay gap data at Tesla that highlighted equitable pay practices.24

Current Focus

As CEO of Phrase, Ell is committed to driving innovation in localization technology, aiming to provide comprehensive solutions for businesses looking to scale their global operations. He emphasizes the importance of automation and integration within the localization process to meet the evolving needs of international markets.34