Geoff Robins

Geoff Robins is the Vice President of Product and Marketing at Tradable Bits, a position he has held since November 2021.1 He is based in Vancouver, British Columbia, Canada.1

Professional Background

Prior to joining Tradable Bits, Geoff had an extensive career in the entertainment industry, particularly with Live Nation Entertainment:

• Live Nation Entertainment: He worked at Live Nation for over 22 years, holding various senior positions.3 His roles included:

  • Senior Vice President Marketing - Canada (February 2014 - November 2021)
  • Vice President, Sales and Marketing, Western Canada (July 2011 - February 2014)
  • Vice President Marketing - Western Canada (July 2007 - July 2011)1

• House of Blues Concerts: Before Live Nation, Geoff served as the Director of Marketing West from June 1999 to July 2007.1

Education

Geoff's educational background includes:

• Bachelor of Arts in Philosophy from Vancouver Island University (1992 - 1994)
• Accounting studies at Certified General Accountants (1998 - 2000)1

Skills and Expertise

Throughout his career, Geoff has developed expertise in:

• Marketing best practices
• Data-driven decision making
• B2B platform development
• Customer data integration
• Talent management
• Sponsorship
• Event production
• Ticketing1

In his current role at Tradable Bits, Geoff continues to apply his extensive experience in the entertainment and marketing industries to drive product development and marketing strategies.2