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Geoff Koch
US Vice President of Sales at DELSEY Paris
Professional Background
Geoff Koch is an accomplished sales executive with a wealth of experience and proficiency in the luggage and travel products industry. Over the years, Geoff has established a robust career, marked by significant leadership roles in renowned companies and consistently surpassing sales targets, enhancing brand equity, and driving growth. Currently, he serves as the US Vice President of Sales at Delsey USA, where he plays a pivotal role in steering sales strategies, optimizing performance metrics, and ensuring the company's position as a leader in the high-quality luggage market.
Before joining Delsey USA, Geoff held the Vice President position at Edison Nation, where he was instrumental in leading the sales team and operationalizing strategies that increased product visibility and market penetration. His strategic mind and keen business acumen allowed him to cultivate lasting relationships with key stakeholders, translating into sustained revenue growth.
Geoff's outstanding leadership was also evident in his role as Executive Vice President at JALP LLC, doing business as ful, a company well-known for its innovative and impactful luggage solutions. His contributions helped position the brand as a notable player in the competitive luggage landscape, focusing on stylish and functional products for a young adult demographic.
His extensive career includes critical positions at Samsonite, an iconic name in travel-related products. Geoff's journey with Samsonite began as a District Business Manager, where he was responsible for sales management in designated regions. He swiftly climbed the ranks, serving as the National Sales Manager, where he oversaw national account strategies and managed a diverse sales team. As Senior Director of Sales, Geoff further honed his skills, taking charge of large-scale sales initiatives, nurturing key relationships, and driving growth that played a crucial role in Samsonite's reputation and market positioning.
Education and Achievements
Geoff Koch's academic foundation was laid at the University of Pittsburgh, where he earned his Bachelor of Science degree, majoring in Psychology and Business. His education has provided him with a unique perspective on consumer behavior, crucial for a career in sales management and strategy. The combination of psychology and business studies has enabled Geoff to understand market dynamics better and implement effective sales strategies that resonate with diverse customer segments.
Geoff's career achievements are noteworthy. His contributions in various roles have led to record-breaking sales numbers, enhanced brand presence in competitive markets, and the development of innovative sales techniques that have subsequently been adopted across organizations. By fostering a culture of collaboration and setting clear performance metrics, Geoff has consistently driven his teams towards success.
Notable Achievements
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Leadership at Delsey USA: As the US Vice President of Sales, Geoff has redefined the sales strategy, introducing innovative programs and technology that have streamlined sales processes, improved efficiency, and ultimately increased overall company profitability.
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Sales Strategy Development: At Edison Nation, Geoff implemented pioneering sales methods that bolstered the company’s profile and expanded its client base. His strategic initiatives led to remarkable growth in market share and visibility for Edison Nation’s products.
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Brand Growth at JALP LLC (ful): Under his leadership, the ful brand experienced significant brand awareness growth and an increase in product demand, making it a competitive contender in the luggage market for younger audiences.
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Impact at Samsonite: During his tenure with Samsonite, Geoff was a key player in launching several successful marketing campaigns which went on to significantly boost brand recognition and sales of high-margin products. His contributions to the firm were instrumental in maintaining Samsonite's legacy as a market leader in luggage solutions.
tags=[
Sales leadership
Product strategy
Travel industry expertise
Market analysis
Consumer behavior
Key account management
Team development
Performance metrics
Brand growth
Business development
Sales initiatives
E-commerce strategy
Corporate collaborations
Stakeholder relations
Location
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