Geoff Coats

Geoff Coats is a seasoned professional with a diverse background in business management and branding. Currently serving as the General Manager for Blue Bikes by Uber, he excels in overseeing profit and loss, developing business strategies, and enhancing operational efficiency. Geoff plays a crucial role in representing the company to clients, sponsors, and the community in New Orleans, fostering strong relationships and achieving program success metrics. Prior to Uber, he founded and led Line 58 Branding and Web Design, showcasing his expertise in business development and brand strategy for clients at various levels. Geoff's educational journey includes a MA in History and BS in Communications from James Madison University, along with executive education programs from Uber and Harvard Business School focusing on leadership and culture. His affiliations span across notable organizations like Blue Krewe, JUMP Bikes, and The Urban Conservancy, underscoring his broad industry experience.