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Geof Rochester
Founder, GRC Advising
Geof Rochester is an accomplished professional specializing in corporate sustainability, social responsibility, and strategic marketing. He currently serves as an Investment Strategy Specialist at Green Power, where he leverages his extensive experience in sustainability and social entrepreneurship to drive impactful initiatives.
Professional Background
- Founder of GRC Advising: Geof founded his consulting firm to assist nonprofits and corporations in developing marketing strategies that align with social purpose. His clientele includes organizations like Day One, Purify Fuel, and American Farmland Trust.12
- Previous Roles: He has held significant positions such as Managing Director and Chief Marketing Officer at The Nature Conservancy, where he expanded the organization's outreach and partnerships with major brands like Macy’s and Subway. His past roles also include Executive Vice President for Marketing at WWE and Senior Vice President for Marketing at Showtime Networks.23
Education and Early Life
Geof was born in Barbados and raised in Brooklyn, which shaped his worldview and commitment to social issues. He earned a bachelor's degree from Georgetown University and an MBA from the Wharton School of the University of Pennsylvania.23
Thought Leadership
Rochester is recognized as a thought leader in sustainability and has served on various advisory boards, sharing his insights on environmental issues and corporate responsibility.12 His approach emphasizes innovative thinking and collaboration across sectors to address pressing global challenges.
Online Presence
You can find more about his professional journey on his LinkedIn profile where he shares updates on his work and thoughts on sustainability initiatives.