Geert Kruiter

Geert Kruiter has amassed over 20 years of comprehensive experience specializing in Mergers & Acquisitions (M&A) within the software/IT-technology sectors across Europe and the US.

He has contributed significantly to numerous international clients in achieving their M&A, equity growth, and exit objectives, predominantly encompassing cross-border transactions in Europe, the US, and the APAC region, catering to businesses of varied sizes.

Geert's current focus involves guiding clients in formulating strategic approaches that optimize their performance and market positioning to culminate in successful exits, emphasizing the essence of understanding a company's true value.

His professional journey in the IT/software industry commenced with new business development/sales with IBM mid-range systems before transitioning to solely concentrating on the software domain, which led to acquiring and eventually selling his software company in 1998. Subsequently, he assumed the role of Director, Europe, for a Canadian software entity, which paved the way for him to gain proficient insight in software/IT markets and merge it with investment banking and corporate finance expertise.

Geert Kruiter's areas of expertise include M&A facilitation, trade sales, corporate finance, shareholder re-structuring, funding, and re-capitalization, all aimed at enhancing equity value for clients embarking on M&A transactions.

His professional attributes encompass a pragmatic approach, result-driven orientation, and a structured working methodology, well-suited for delivering successful outcomes across Europe and collaborating effectively with US enterprises.

Throughout his career, Geert has been associated with various esteemed organizations, notably serving as the Company Owner at Boss Equity Europe, Partner at 33Equity, and holding key positions such as Business Development at Output.Ag, Vice President Business Development at Document Boss, Vice President Continental Europe at Boss Equity, Managing Director Europe at Insystems, CEO at Gordian Software, and Business Development Manager at Computerij.