Florida International University

Miami Sunset Senior High School

Solving Problems; Creating Solutions 🌎

GALE

Manager, Business Development

+ Leverage data and analytics to support the introduction of new advertising formats, enabling brands to reach untapped audiences and penetrate new markets, resulting in increased sales and brand awareness
+ Proactively analyze campaign data and performance metrics, identifying areas for improvement and implementing strategic adjustments that maximize ad campaign effectiveness and ROI
+ Partner with internal and external stakeholders to align on strategies and ensure the seamless execution of campaigns , resulting in cohesive and impactful advertising initiatives within budget and flight dates 

Clients: Canon Camera, Garmin, Harman International (JBL), Polaroid, SimpliSafe Security, TCL

Amazon

Strategic Account Manager, Amazon Ads

+ Primary point of accountability for customer advocacy, driving continues improvement and collaborating to deliver on customer commitments across multiple teams and geographies
+ Partner with sales team to provide holistic plan for transition of customer accounts, define expectations and timelines, seek opportunities to leverage automation and set plans for execution
+ Manage conflict and navigates difficult conversations with the customer, using tact and diplomacy

Clients: Nature's Bounty (NBTY), Pylon (Michelin Windshield Wiper Blades), Goya Foods

C.H. Robinson

Key Account Manager

+	Created, implemented, and sold the first client on a hybrid EDI Consolidation Retail transportation solution (LTL/Small Parcel); generating a 113% increase in spend between 2018 and 2020
+	Grew client relationships by 26% between 2019 vs. 2020 ($16.6M in spend in 2019 vs. $20.9M in spend in 2020)
+	Accountable for the growth strategy, relationship development, high level management, and qualification of opportunities for 6 medium to global enterprise accounts
+	Collaborate with a team of 8 Account Coordinators, and serve as a trusted advisor examining internal operations, and client supply chain trends
+	Identify inefficiencies, optimize current processes, and design client devoted solutions
+	Develop and maintain strong partnership within the C.H. Robinson eco-system (internal 3rd party managers, clients, and internal resources) to create defined practices and lead change management within portfolio
+	Serve as central project manager for RFI/RFPs, align deal team members, and present results to mid-level, director, and C-level stakeholders

Account Manager

+ Conducting customized in-home wine tastings, in a fun educational environment while raising money for charity 
+ Coordinate with hosts food recommendations and wine selection from our globally sources, exclusive Wines for Humanity sourced inventory

Wines for Humanity

Independent Wine Consultant

+	Strategically designed technology-based solutions using data to minimize cost, and inefficiencies within client supply chains 
+	Presented findings, solutions, and market updates to mid-level to VP level executives and drove urgency throughout the sales cycle
+	Managed RFI/RFP opportunities utilizing internal tools, resources, and industry knowledge
+	Regularly leveraged and collaborated with internal resources to push prospects to close and implementation; exceeded 2016, net revenue goal by 59% and 2017, by 41%
+	Developed and maintained branch sales playbook; enabled Sales Executives, Account Managers, and Account Coordinators through weekly coaching and development sessions to maintain best in class approach to client experiences

Sales Executive

+	Qualified leads for a team of 2 Sales Executives and 1 Sr. Sales Executive through executive prospecting, cold calling, and discovery of small to medium sized organizations (up to $200M)
+	Conducted technology demonstrations and set up for all new clients/vendors onboarding with CHR Miami office
+	Tasked with identifying inefficiencies and provide recommendations for process improvements that had immediate impact on day-to-day operations

Business Development Intern

Student Assistant

+	Responsible for creating marketing materials in promotion of park activities such as: the Adults Reach Program, Girls Empowerment and Mentoring Program as well as outside functions which take place in the park

Gedma E.